Commercial Strategist / CPA Lead - 12 Month Contract

Location: East Coast (NY/NJ, Atlanta, Charlotte, or South Florida)

Who We Are

This unique model has driven success for both our clients and ourselves, reflected in our remarkable organic growth since 2014. Today, we are over 1,300 people strong, with Clubs across the UK, Europe, and the USA—and plans for global expansion in the coming years.

Join us and help fulfil our mission to close the world’s digital skills gap.

Overview

The Commercial Strategist / CPA Lead is responsible for driving financial performance through strategic oversight of cost models, CPA (Cost Per Acquisition) efficiency, and financial operations. This role sits at the intersection of finance, commercial strategy, and operational execution, ensuring accurate reconciliation processes and scalable cost frameworks that support growth.

Key Responsibilities

• Partner with finance, marketing, and operations teams to optimise cost, revenue and margin performance
• Translate financial data into actionable insights to inform strategic decision-making
• Own CPA performance metrics and drive continuous improvement in acquisition efficiency

• Design, implement, and maintain robust reconciliation processes across multiple revenue streams
• Develop and manage chargeback models, ensuring accuracy, transparency, and scalability
• Investigate discrepancies and implement controls to minimise financial risk
• Collaborate with internal and external stakeholders to ensure timely and accurate financial reporting

• Build and maintain detailed cost tracking systems across channels, products, or campaigns
• Develop financial models to forecast spend, ROI, and profitability
• Analyse cost drivers and identify opportunities for optimisation and efficiency gains
• Support budgeting, forecasting, and long-term financial planning processes

• Strong background in finance, commercial strategy, or performance marketing analytics
• Proven experience with CPA models, reconciliation processes, and cost analysis
• Advanced proficiency in financial modelling (e.g., Excel, Google Sheets, or similar tools)
• Strong analytical mindset with the ability to interpret complex data sets
• Experience working cross-functionally in fast-paced environments
• High attention to detail with a focus on accuracy and accountability

• Experience in high-growth, digital, or performance-driven businesses
• Familiarity with attribution models and marketing performance metrics
• Knowledge of finance systems, BI tools, or SQL

Why join AND Digital?

We have three core values: wonder, share, and delight. These values inform how we work with clients, and our culture: what it feels like to work for AND. We believe collaboration, ambition, curiosity and fun can drive innovation by creating a better environment for problem-solving.

By joining AND, we’ll provide:

• Opportunities to work on projects with big clients and produce meaningful work that makes a genuine difference to people’s lives.
• A “Blended Working” model, meaning you will be able to work in a range of locations from; your home, in your clubhouse, on a client, as well as just a change of scenery.
• The benefits of having a small company feel through being part of an autonomous Club, while being able to take in the benefits of a larger organisation.
• A dedicated career scrum team, designed to help you reach your career goals and develop the skills you need to be your best self.
• A safe environment for you to be yourself and challenge yourself.

Equal Opportunities Statement

At AND Digital we embrace diversity and are committed to equal opportunities. We are actively recruiting for a diverse and inclusive workforce so want to ensure we do everything we can to support your application.

We want you to feel safe and empowered to let us know if you require any adjustments to be made to your application or interview process so please speak to our recruitment team.