Email Marketing Specialist
Robert Half Marketing + Creative (formerly known as TCG) is partnering with a streaming media company in their search for a skilled Email Marketing Specialist with 3+ years experience. The Email Marketing Specialist is responsible for developing and executing email marketing campaigns that engage and convert the target audience.
Salary Range: $60-100k, DOE
This role requires 4-5 days/week onsite in the office located close to Boulder, Colorado.
The "day-to-day"
• Work with Email Marketing Manager to develop and implement strategies that drive conversion of prospects and boost member engagement
• Manage and optimize email campaigns across multiple channels, including member email, SMS, and push
• Ideate and continually test compelling email marketing content, including subject lines, body copy, CTAs, creative asset types, and user experiences
• Collaborate with in-house creative team to develop engaging assets that drive results
• Conduct A/B testing and analysis to optimize performance metrics such as open rates, click-through rates, and conversion rates
• Constantly consider ways to optimize and iterate on automations and triggers to improve KPIs and drive growth
• Ensure compliance with email marketing privacy and regulations, i.e. CAN-SPAM, GDPR
• Use email marketing software to manage subscriber lists, segment audiences, and automate campaigns
• Monitor email marketing KPIs, prepare reporting, and provide regular updates to the team
• Stay up-to-date with the latest email marketing trends, technologies, and best practices
• Bachelor’s degree in marketing, communications, or a related field
• 3+ years experience in email marketing
• Strong knowledge of email marketing best practices, regulations, and tools
• Excellent writing and communication skills
• Proficiency in email marketing software, such as Iterable, Braze, Klaviyo, or Emarsys
• Strong analytical skills and ability to use data to inform decisions
• Ability to work collaboratively in a team environment
• HTML/CSS and Adobe Creative Suite experience is a plus, but not required
• Ability to handle multiple projects and complete work within a deadline
• Must be able to work on campus in Louisville, CO 4-5 days/week - only local candidates or candidates planning to relocate will be considered
• If you are passionate about the personal growth space and are looking for a challenging and rewarding role in Email Marketing, this role could be a great fit!
Please apply here and also send your resume directly to Shayne Ravin (email address in LinkedIn bio) for quickest reply. Only candidates who fulfill these requires will be considered.
Salary Range: $60-100k, DOE
This role requires 4-5 days/week onsite in the office located close to Boulder, Colorado.
The "day-to-day"
• Work with Email Marketing Manager to develop and implement strategies that drive conversion of prospects and boost member engagement
• Manage and optimize email campaigns across multiple channels, including member email, SMS, and push
• Ideate and continually test compelling email marketing content, including subject lines, body copy, CTAs, creative asset types, and user experiences
• Collaborate with in-house creative team to develop engaging assets that drive results
• Conduct A/B testing and analysis to optimize performance metrics such as open rates, click-through rates, and conversion rates
• Constantly consider ways to optimize and iterate on automations and triggers to improve KPIs and drive growth
• Ensure compliance with email marketing privacy and regulations, i.e. CAN-SPAM, GDPR
• Use email marketing software to manage subscriber lists, segment audiences, and automate campaigns
• Monitor email marketing KPIs, prepare reporting, and provide regular updates to the team
• Stay up-to-date with the latest email marketing trends, technologies, and best practices
• Bachelor’s degree in marketing, communications, or a related field
• 3+ years experience in email marketing
• Strong knowledge of email marketing best practices, regulations, and tools
• Excellent writing and communication skills
• Proficiency in email marketing software, such as Iterable, Braze, Klaviyo, or Emarsys
• Strong analytical skills and ability to use data to inform decisions
• Ability to work collaboratively in a team environment
• HTML/CSS and Adobe Creative Suite experience is a plus, but not required
• Ability to handle multiple projects and complete work within a deadline
• Must be able to work on campus in Louisville, CO 4-5 days/week - only local candidates or candidates planning to relocate will be considered
• If you are passionate about the personal growth space and are looking for a challenging and rewarding role in Email Marketing, this role could be a great fit!
Please apply here and also send your resume directly to Shayne Ravin (email address in LinkedIn bio) for quickest reply. Only candidates who fulfill these requires will be considered.
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