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YouTube Media Buyer

Digitsonly | Los Angeles | apply.workable.com |
If you're on the hunt for your next career move, you've come to the right place. 🚀

At digitsonly, we're not your typical job or recruiting platform; we're a portfolio company which does the hiring, team building and training for verified 7-8 figure companies in the ecommerce and agency industry.

The companies we’re working with are on the continuous lookout for A-Players, which in this case if you’re reading this, would be you. With us, you have the opportunity to get matched personally to multiple jobs & companies verified by us.

Due to our acceptance rate of only 2%, we keep a high demand, low competition, with rates way above the market and trainings literally on the market leader standard. 📈 More info on https://digitsonly.com/faq ℹ️

Note: The following job description is directly for the job the client is hiring for.

Requirements

As a YouTube Media Buyer at Digitsonly, you will be responsible for planning, executing, and optimizing YouTube advertising campaigns to meet our clients' marketing goals. You will collaborate closely with our clients, creative team, and analytics team to develop effective strategies and deliver measurable results.
The ideal candidate will have a deep understanding of YouTube advertising, strong analytical skills, and a passion for staying ahead of industry trends.

Responsibilities:

  1.  Develop comprehensive YouTube advertising strategies tailored to each client's objectives and target audience.
  2.  Conduct thorough research and analysis to identify relevant keywords, audiences, and targeting parameters for YouTube campaigns.
  3.  Create and manage YouTube advertising campaigns, including campaign setup, budget allocation, and ad creative development.
  4.  Monitor campaign performance closely, analyze key metrics, and make data-driven adjustments to optimize performance and maximize ROI.
  5.  Collaborate with the creative team to develop engaging ad creatives, including video content, thumbnails, and ad copy.
  6.  Stay up-to-date with the latest YouTube advertising trends, best practices, and platform updates.
  7.  Provide regular performance reports and insights to clients, highlighting key metrics, campaign successes, and areas for improvement.
  8.  Proactively identify opportunities for campaign optimization and expansion to drive continuous improvement and growth.
  9.  Stay informed about industry developments, competitive landscape, and emerging technologies to maintain a competitive edge in the market.

Qualifications:

  1.  Bachelor's degree in Marketing, Advertising, Business, or related field.
  2.  Proven experience in digital media buying, with a focus on YouTube advertising.
  3.  In-depth knowledge of YouTube advertising platforms, including Google Ads and YouTube Analytics.
  4.  Strong analytical skills and experience with data analysis tools to interpret campaign performance metrics and drive optimization strategies.
  5.  Excellent communication skills, with the ability to effectively collaborate with internal teams and communicate campaign performance to clients.
  6.  Creative thinker with the ability to develop innovative advertising strategies and compelling ad creatives.
  7.  Detail-oriented with strong organizational skills and the ability to manage multiple campaigns simultaneously.
  8.  Proactive mindset with a passion for staying ahead of industry trends and continuously learning and evolving in the digital advertising landscape.

Benefits

Working with digitsonly, you’ll receive following incentives 📈
 •  Access to high paying & uncompeted jobs by verified hiring companies
 •  Possibility to take on multiple projects or offers (depending on availability*)
 •  Access to trainings & coachings (like adworld, foreplay.co, skillshare + inhouse trainings, etc.)
 •  Access to SOPs, best practices, checklists (clickminded, +inhouse trainings, etc)
 •  Private management by a dedicated customer support manager
 •  Community with like minded individuals & free consulting

Note: These benefits are just from digitsonly, the client will likely offer additional incentives and benefits.