electric_boltImmediate start

Associate Director, Multicultural Strategy

apartmentZenithplaceAtlanta, 17 mi from Alpharetta
Cultural Convergence Strategy role to help deliver more meaningful, culture-driven, and business-centric marketing and media strategies for a major QSR client. This Associate Director role will collaborate with the broader agency team, helping to bring more...
apartmentOutlierplaceMarietta
In this role, you will become an AI Content Writer, assessing the quality of AI-generated writing, reviewing the work of fellow writers, and crafting original responses to prompts in order to teach the model what truly excellent writing looks like. Highlights:</strong></p><ul><l...
apartmentOutlierplaceMarietta
In this role, you will become an AI Content Writer, assessing the quality of AI-generated writing, reviewing the work of fellow writers, and crafting original responses to prompts in order to teach the model what truly excellent writing looks like. Highlights:</strong></p><ul><l...
apartmentFlexentialplaceAlpharetta
Proactively engage and collaborate with marketing leadership, digital marketing, demand gen, field marketing, product marketing, and content marketing teams, on a weekly, monthly, and quarterly basis to communicate progress, take feedback and adjust plans to continue to improve performance and busin...
apartmentBelmont VillageplaceDuluth
Now Hiring Part-Time Servers $14.Is Belmont Village a Good Match for You?.Belmont Village employees provide premier healthcare and hospitality services for seniors living within our communities.Our teams are diverse and built with compassionate, patient, and energetic servant leaders who enjoy a fas...
thumb_up_altRecommended

Content Marketing Manager - Remote

apartmentUX HiresplaceAtlanta, 17 mi from Alpharetta
aspects of content strategy, planning, and execution for our rapidly growing brand. Reporting to our Director of Marketing, this person will elevate our thought leadership presence, scale our SEO performance, improve our email click rates, and empower...
local_fire_departmentUrgent

Senior Growth Marketing Manager- Remote

apartmentUX HiresplaceAtlanta, 17 mi from Alpharetta
marketing channel expert. Our client has been voted DC’s Best Startup and one of “DC’s Coolest Places to Work”. Primary Responsibilities Include:  •  Develop, implement, and continuously optimize lead gen-focused paid media and email automation strategies...
apartmentCartersplaceAtlanta, 17 mi from Alpharetta
constant learning, genuine people, and a community guided by core values that promote inclusion and innovation is in everything we do. There are many reasons to build your career at Carter's. How you’ll make an impact: The VP Strategy, Store Operations...
Get new jobs by email!
Get email updates for the latest Marketing Strategist jobs in Alpharetta
It's free, and you can cancel email updates at any time

Content Marketing Specialist

Alpharetta | careers-naylor.icims.com |
Overview:

Naylor Association Solutions is a dynamic, industry-leading organization dedicated to building stronger associations by delivering a combination of member engagement and revenue-generating solutions. Our integrated solutions span all major functional areas, including publishing and communications, trade shows and events, software and web development solutions, e-learning solutions, and association advising services.

The Content Marketing Specialist will develop and execute content strategies to drive awareness, engagement, and conversion across various digital channels. They will create compelling and relevant content tailored to target audiences, including web-based media kits, surveys, social media posts, cross-promo ads, show collateral, landing pages, and more!
Responsibilities also include content planning, creation, distribution, promotion, and performance analysis.

Responsibilities:

 •  - Develop and execute content strategies aligned with project objectives and target audience needs.
 •  Create high-quality, engaging content across multiple formats and channels, including but not limited to:
 •  Conduct readership and advertiser surveys to gather insights and feedback for content optimization and audience targeting.
 •  Craft social media posts tailored for association clients to promote projects and drive engagement.
 •  Design and implement cross-promo ads to promote traffic and advertising opportunities within association projects.
 •  Build landing pages to track conversions and drive campaign lead engagement.
 •  Brainstorm and create show collateral that promotes various association projects.
 •  Conduct keyword research and optimize content for search engine visibility.
 •  Monitor content performance metrics and use data insights to optimize strategy and tactics.
 •  Collaborate with internal and external stakeholders, including subject matter experts, designers, and agencies.
 •  Stay updated on industry trends and best practices in content marketing.
 •  Embrace the opportunity to pioneer in a new role and drive positive change within the content marketing function, proactively identifying and solving issues as they arise.

Qualifications:

 •  - Bachelor’s degree in marketing, communications, or related field.
 •  Proven experience in content marketing strategy development and execution.
 •  Strong writing and editorial skills, with the ability to craft compelling stories and messages.
 •  Knowledge of SEO best practices and content optimization techniques.
 •  Analytical mindset with the ability to interpret data and measure content performance.
 •  Excellent project management and organizational skills
 •  Creative thinking and problem-solving skills.

Naylor Association Solutions is an equal opportunity employer and is committed to hiring a diverse workforce.

IND123